निवेशInvestorReady™ Scorecard

What a company has to be before anyone writes a cheque.

Eight questions, five minutes, a frank reading. The scorecard reads a startup the way an investor does, on its pitch, its projections and its plan, and sends back what it found and what to fix first.

What it is

The first meeting is short.

Most pitches are decided in the first few minutes, and most that fail do not fail on the idea. They fail on a question the founder had not yet asked themselves. The scorecard asks it first.

8
questions
on the pitch, the projections and the plan.
5
minutes
is what the scorecard takes to answer.
3
elements
are scored, the way an investor scores them.
1
written report
comes back, with what to fix first.

Core assessment

We score your business on three core elements.

Three things an investor is actually scoring while you speak. A written report comes back on each.

One
Your pitch
Your ability to communicate with clarity and enrol investors into your vision.
Two
Your projections
Your ability to show that you understand the financial risk and the reward.
Three
Your plan
Your ability to show the steps you will take to reach commercial success.

Investment assessment

How we calculate your startup's investability.

Investors are particular about what they back. The reading covers the standard markers and the few criteria that decide a first cheque, with no weighting hidden.

Validity
The Business
Where your organisation is right now in its own journey.
Strategy
The Plan
How you are positioning your business and what it needs.
Bull's eye
The Goal
Clarity on precisely what you set out to achieve with a cash boost.
Valuation
The Ask
Confidence and knowledge about the money you seek and why.

From the makers

The scorecard was written by people who have sat on both sides of the table: founders who raised, and the operator and board members who read the decks. It scores what they looked for, not what a founder hopes they looked for.

Before you start

Tick every line that is true.

Four plain statements. The more of them that are true, the more the scorecard can tell you.

If you ticked any of the lines you have three options.

Option one
Do nothing
Decide the company is not ready to raise, and keep building. A fair choice, and the scorecard will tell you if it is the right one.
Option two
Pitch and learn in the room
Take the meetings and find out what is missing from the silence afterwards. It works, slowly, and it spends the introductions you only get once.
Option three
Read the scorecard first
Five minutes now, before the meetings, so the first investor hears the version that has already answered the hard question.

What you get

A score, and the reason for it.

A number on its own is a verdict. The report says which of the three elements lost the marks and what would change it, so the next version of the pitch is a better one.

I want to raise, and soon
The round is planned for the next twelve months.
The company has revenue
Customers pay for it today, however little.
The projections exist in a spreadsheet
Not a deck slide. A model someone can change a cell in.
I have pitched before
And can say in one line why it did not close.

Five minutes

Read the scorecard.

Eight questions. The report comes to your inbox within the day, written, not generated.

Free · eight questions · under five minutes

Eligibility

Who can take the InvestorReady™ Score test?

Anybody willing to raise funds or transform their startup can take the test. Founders, entrepreneurs, business owners, professionals or any individual. Give the green light to your startup funding.

Expert guidance

The advisory board and mentors.

Industry leaders with decades of combined experience in business, finance, healthcare and technology.

Dr. Ashutosh Rastogi
Advisory board · Mentor
Dr. Rastogi is currently Director of Health & Empowerment of Global 2000/2010. The NGO is affiliated with the United Nations Economic and Social Council and the United Nations Department of Public Information.
Chairman of Quest Group of Companies. Ex-IITian.
Former Group Member of the Planning Commission of the Government of India.
Dr. Rastogi has worked on nutraceutical formulations for root-cause reversal of lifestyle disorders such as diabetes, thyroid, obesity and blood pressure. He was instrumental in the launch of Nutrilite in India which is today the largest food supplement brand in the country.
Has over 100 patents and publications and 300+ formulations. Author of many books including the best-seller "India of Our Dream".
A leading technocrat in India with significant contributions in energy, environment, health, agriculture and human resource development.
Dr. Vincent Keny
Advisory board · Mentor
Master Trainer and Executive Coach on LIFO Method Orientation, Talent Smart Emotional Intelligence and Ken Blanchard Situational and Self Leadership. Self-designed and administered a one-day simulation entitled Team Synergy.
Education: MIT Sloan School of Management. Swiss School of Business & Management. XLRI Jamshedpur.
20+ years as a people development professional, public speaker and author.
Held global and regional offices at Boston Scientific Inc, UT Worldwide Inc, MakeMyTrip.com and Hero Group.
Licensed facilitator and coach in Emotional Intelligence, LIFO Method Orientations, Situational Leadership II, Seven Habits of Highly Successful People and Neuro Linguistic Programming.
PCC – ICF.
Awarded "Top 100 Training & Development Minds" by World HRD Congress.
Dr. Raju Hajela
Advisory board · Mentor
Co-founder and principal of Health Upwardly Mobile Inc. (HUM). MD from Dalhousie University (Halifax) in 1982 and Master of Public Health (MPH) from the Harvard School of Public Health in 1988.
Lead developer of the Canadian Certification in Addiction Medicine (CCSAM) established in 2000 and of the internationally recognised definition of Addiction established in 2011 through the American Society of Addiction Medicine (ASAM).
Founding (1989) and honorary life member of the Canadian Society of Addiction Medicine (CSAM). Founding (1999) and life member of the International Society of Addiction Medicine (ISAM).
Diplomate of the American Board of Addiction Medicine (DABAM).
Certificant with added qualifications in Addiction Medicine (CCFP-AM) and a fellow of the College of Family Physicians of Canada (FCFP).
Distinguished Fellow of ASAM (DFASAM) and ISAM (DFISAM).
Member of Rotary International and North American Leader and Board Member for the Rotary Action Group – Addiction Prevention (RAG-AP).
Founding (2013) Medical Advisor to the Foundation of Addiction and Mental Health (FAMH).
Mr Kamal K Kaushik
Advisory board · Mentor
Ex-IIM Bangalore. Business leader with 20 years of experience in financial retailing with leading private banks and NBFCs in India.
Subject matter expertise: credit risk management and business development in mortgage finance (housing and LAP), SME and school finance.
Currently COO setting up the MSME business vertical at Fusion Microfinance.
Previously CEO of RHDFCL (housing finance with a focus on affordable housing). Ensured availability of liquidity, better credit perception and credit rating and led business expansion in line with the company's vision of enabling financial access to lower and middle-income segments.
A Chartered Accountant of the May 1999 batch. Certificate course in export management from the Indian Institute of Foreign Trade (IIFT Delhi) and a short executive programme in mergers and acquisitions from IIM Bangalore.
Mr. Raymond Hawkins
Advisory board · Mentor
Founder of Blue Swan Events. Unique and immersive travel experiences.
The Electronic Swagman. Known for extensive global travels documenting stories and cultural experiences.
A passion for storytelling. Combines adventure and narrative to create impactful and transformative journeys.
Inspired by the 'Black Swan' philosophy. Focuses on the rare and unexpected moments that make an experience unforgettable.
An innovator in event curation. Designs bespoke travel experiences that blend culture, creativity and deep human connection.
Dr. Ramesh Gautam
Advisory board · Mentor
Managing Director at RUN Healthcare Ltd. National Institute of Mental Health and Neuro Sciences.
Clinician with 15 years of experience in strategic development, operational modelling and management, clinical management, people administration, budgeting, liaison, project planning and delivery, procurement and business development across public and private sector healthcare organisations.
Proven record of service delivery and financial management.
International recognition: attended a meeting in India with the UK's PM Rishi Sunak.